The Insane Security of Mark Zuckerberg

 

                                                                                             

It's not news that fortune 500 companies

are overseen by powerful men and women, 

who earn millions of dollars annually

while managing their respective

multi-billion dollar firms.

wealthy and powerful people will always

have enemies. there are people who will

always find a reason to hate them, 

it could be due to their being envious

of the huge amounts of money these ceos

earn.

Maybe they want a slice of that pie.

it could also be because they are not in

support of the way their capital was

generated.

whatever the reason fame always seems to

be followed by a level of resentment, 

therefore it's not surprising at all

when you see the amount of money

companies spend on security.

After all the greatest asset of any good

company is its people, and there is no

one more important than a ceo.

however even among silicon valley ceos

mark zuckerberg's insane security, 

allowance stands out.

welcome to the rich attic.

Today we will be looking at the insane

lengths,  facebook goes to to protect its

founder and ceo.

personal security is not a new thing or

even a big deal

to mention,  an obvious example the

president of the united states is

guarded by the secret service 24/7.

To the white house and the nation at

large,  the high monetary cost of keeping

the leader of the free world safe is

more than worth it, especially since any

harm that comes to the president will be

reflected upon everyone else in the

population.

This is the mentality of top companies

who generate billions of dollars every

year.it is important for them to protect the

excellent people who lead them to

success and no matter how expensive it

is,  it's a small price to pay for the

sense of security.

In 2016 according to an sec filing ceo

of twitter,  jack dorsey had security

bills reaching 65

dollars.

today the number is most likely at least

double that amount.

uber according to their financial

statements released in march 2020,  spent

about six hundred thousand on dara khas

rashahi.

Based on apple's 2020 statement their

ceo tim cook,  gets a security allowance

of 500 000.

at google,  their ceo sundar pachai spent

a huge sum of 1.2 million dollars for

his security detail in 2018.

this was a sharp rise from previous

years,  most probably as a result of the

attacks on the youtube campus.

Amazon ceo and founder jeff bezos,  spends

1.6 million dollars on his security

detail.

he has been spending this much since

2012.

however as insanely wealthy as he is,  he

pays for extra security costs out of his

own pocket.

it's true that the ceos of top-notch

tech firms,  we've just looked at spend

more on personal security than the vast

number of people earn in a whole

lifetime.

However when it comes to spending insane

amounts of money on security, mark

zuckerberg is the undisputed champion.

Even though according to facebook's

financial filings for 2019,  it was

reported that the ceo collected no

salary.The tech company still spent 23.4

million dollars for his personal

security.

On the surface,  it seems extreme that

facebook would be willing to spend so

much more on the safety of its ceo,  in

comparison to other tech companies.

However if you look closely and observe

zuckerberg's role within facebook and

facebook's role in our modern world,  it

becomes clear why mark zuckerberg's

personal security costs are far greater

than the ones for other silicon valley

ceos.

We all have a lot of companies and

brands whose products and services we

use and love.

However it is rare that we care about

the people running the company to the

same extent, 

as a matter of fact nine times out of

ten we have no idea who that person is.

Mark zuckerberg is an anomaly within

that space, 

the ceo of facebook is just as infamous

and notorious as facebook itself.

Whether he is in the headlines on the

news due to a facebook announcement, or

scandal or whether he is trending on

social media because of a new meme, 

zuckerberg is about as far from

anonymous as a ceo can get.

Facebook is mark zuckerberg and mark

zuckerberg is facebook. in the eyes of

the public these two are one in the same.

zuckerberg's synonymity with facebook is

probably a huge reason for his insane

security costs.

Even though ceos are ultimately

responsible for their companies,  a lot of

the time the general public draws a

mental clear line between the person in

charge and the company they are in

charge of, 

Facebook is a different situation in the

public eye. Zuckerberg is forever tightly

connected to facebook.

For this reason, virtually every public

move or mishap by facebook is viewed as

a reflection of the ceo himself.

so facebook's successes and more

importantly facebook's failures all

result in hatred being directed directly

to their ceo himself.

For example earlier this summer when

facebook took a stance on regulating and

filtering fake news, the public did not

only see it as facebook taking a stance, 

they saw it as zuckerberg himself

releasing a personal statement.

Since attention and fame generally leads

to a higher chance of danger,  the

consequences that zuckerberg needs more

security to stay safe.

Some companies have famous founders, 

some companies have famous ceos, 

some companies have both.

However very few uber successful

companies are still spearheaded by their

founders to this day.

Google is currently run by sundar pachai, 

but was founded by larry page and sergey

brin.

Bill gates created microsoft,  but today

satya nadella is in charge of the

company.

Steve jobs founded apple,  but even before

he passed away he was no longer in the

position of ceo.

That post is now held by tim cook.

Facebook was created by mark zuckerberg, 

eduardo saverin andrew mccollum dustin

moskovitz and chris hughes.

You can have your theories and opinions

about how zuckerberg has dealt with the

ownership of the company,  but the

indisputable fact is this, 

to this day even after all this time, 

mark zuckerberg is still both the

co-founder and ceo of facebook.

This double distinction makes mark

zuckerberg the face of facebook in

almost every aspect.

Mark zuckerberg is without a doubt in

value to facebook's brand,  and this

explains why they are willing to invest

so much money into his safety.

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English (auto-generated)

https://youtu.be/CHWj24DZcBg

How does the stock market work? - Oliver Elfenbaum

 

                                                                                                                             

In the 1600s the Dutch East India Company employed hundreds of ships

to trade gold, porcelain, spices, and silks around the globe.

But running this massive operation wasn’t cheap.

In order to fund their expensive voyages,

the company turned to private citizens–

individuals who could invest money to support the trip

in exchange for a share of the ship’s profits.

This practice allowed the company to afford even grander voyages,

increasing profits for both themselves and their savvy investors.

Selling these shares in coffee houses and shipping ports across the continent,

the Dutch East India Company unknowingly invented the world’s first stock market.

Since then, companies have been collecting funds from willing investors

to support all kinds of businesses.

And today,the stock market has schools, careers, and even whole television channels

dedicated to understanding it.

But the modern stock market is significantly more complicated

than its original incarnation.

So how do companies and investors use the market today?

Let’s imagine a new coffee company that decides to launch on the market.

First, the company will advertise itself to big investors.

If they think the company is a good idea,

they get the first crack at investing,

and then sponsor the company’s initial public offering, or IPO.

This launches the company onto the official public market,

where any company or individual who believes the business could be profitable

might buy a stock.

Buying stocks makes those investors partial owners in the business.

Their investment helps the company to grow,

and as it becomes more successful,

more buyers may see potential and start buying stocks.

As demand for those stocks increases,

so does their price, increasing the cost for prospective buyers,

and raising the value of the company's stocks people already own.

For the company,this increased interest helps fund new initiatives,

and also boosts its overall market value

by showing how many people are willing to invest in their idea.

However, if for some reason a company starts to seem less profitable

the reverse can also happen.

If investors think their stock value is going to decline,

they’ll sell their stocks with the hopes of making a profit

before the company loses more value.

As stocks are sold and demand for the stock goes down,

the stock price falls,

and with it, the company’s market value.

This can leave investors with big losses–

unless the company starts to look profitable again.

This see-saw of supply and demand is influenced by many factors.

Companies are under the unavoidable influence of market forces–

such as the fluctuating price of materials,

changes in production technology,

and the shifting costs of labor.

Investors may be worried about changes in leadership,

bad publicity, or larger factors like new laws and trade policies.

And of course,

plenty of investors are simply ready to sell valuable stocks

and pursue personal interests.

All these variables cause day-to-day noise in the market,

which can make companies appear more or less successful.

And in the stock market,

appearing to lose value often leads to losing investors,

and in turn, losing actual value.

Human confidence in the market has the power to trigger

everything from economic booms to financial crises.

And this difficult-to-track variable

is why most professionals promote reliable long term investing

over trying to make quick cash.

However, experts are constantly building tools

in efforts to increase their chances of success

in this highly unpredictable system.

But the stock market is not just for the rich and powerful.

With the dawn of the Internet,

everyday investors can buy stocks

in many of the exact same ways a large investor would.

And as more people educate themselves about this complex system

they too can trade stocks,

support the businesses they believe in,

and pursue their financial goals.

The first step is getting invested.

English

https://youtu.be/p7HKvqRI_Bo

The benefits of a good night's sleep - Shai Marcu

 

                                                   

It's 4 a.m., and the big test is in eight hours,

followed by a piano recital.

You've been studying and playing for days, but you still don't feel ready for either.

So, what can you do?

Well, you can drink another cup of coffee

and spend the next few hours cramming and practicing,

but believe it or not,

you might be better off closing the books, putting away the music,

and going to sleep.

Sleep occupies nearly a third of our lives,

but many of us give surprisingly little attention and care to it.

This neglect is often the result of a major misunderstanding.

Sleep isn't lost time,

or just a way to rest when all our important work is done.

Instead, it's a critical function,

during which your body balances and regulates its vital systems,

affecting respiration

and regulating everything from circulation to growth and immune response.

That's great, but you can worry about all those things after this test, right?

Well, not so fast.

It turns out that sleep is also crucial for your brain,

with a fifth of your body's circulatory blood

being channeled to it as you drift off.

And what goes on in your brain while you sleep

is an intensely active period of restructuring

that's crucial for how our memory works.

At first glance,

our ability to remember things doesn't seem very impressive at all.

19th century psychologist Herman Ebbinghaus

demonstrated that we normally forget 40% of new material

within the first twenty minutes,

a phenomenon known as the forgetting curve.

But this loss can be prevented through memory consolidation,

the process by which information is moved

from our fleeting short-term memory to our more durable long-term memory.

This consolidation occurs with the help of a major part of the brain,

known as the hippocampus.

Its role in long-term memory formation

was demonstrated in the 1950s by Brenda Milner

in her research with a patient known as H.M.

After having his hippocampus removed,

H.M.'s ability to form new short-term memories was damaged,

but he was able to learn physical tasks through repetition.

Due to the removal of his hippocampus,

H.M.'s ability to form long-term memories was also damaged.

What this case revealed, among other things,

was that the hippocampus was specifically involved

in the consolidation of long-term declarative memory,

such as the facts and concepts you need to remember for that test,

rather than procedural memory,

such as the finger movements you need to master for that recital.

Milner's findings, along with work by Eric Kandel in the 90's,

have given us our current model of how this consolidation process works.

Sensory data is initially transcribed

and temporarily recorded in the neurons as short-term memory.

From there, it travels to the hippocampus,

which strengthens and enhances the neurons in that cortical area.

Thanks to the phenomenon of neuroplasticity,

new synaptic buds are formed, allowing new connections between neurons,

and strengthening the neural network

where the information will be returned as long-term memory.

So why do we remember some things and not others?

Well, there are a few ways to influence

the extent and effectiveness of memory retention.

For example, memories that are formed in times of heightened feeling,

or even stress,

will be better recorded due to the hippocampus' link with emotion.

But one of the major factors contributing to memory consolidation is,

you guessed it,

a good night's sleep.

Sleep is composed of four stages,

the deepest of which are known as slow-wave sleep

and rapid eye movement.

EEG machines monitoring people during these stages

have shown electrical impulses

moving between the brainstem, hippocampus, thalamus, and cortex,

which serve as relay stations of memory formation.

And the different stages of sleep have been shown to help consolidate

different types of memories.

During the non-REM slow-wave sleep,

declarative memory is encoded into a temporary store

in the anterior part of the hippocampus.

Through a continuing dialogue between the cortex and hippocampus,

it is then repeatedly reactivated,

driving its gradual redistribution to long-term storage in the cortex.

REM sleep, on the other hand, with its similarity to waking brain activity,

is associated with the consolidation of procedural memory.

So based on the studies,

going to sleep three hours after memorizing your formulas

and one hour after practicing your scales would be the most ideal.

So hopefully you can see now that skimping on sleep

not only harms your long-term health,

but actually makes it less likely

that you'll retain all that knowledge and practice from the previous night,

all of which just goes to affirm the wisdom of the phrase, "Sleep on it."

When you think about all the internal restructuring

and forming of new connections that occurs while you slumber,

you could even say that proper sleep

will have you waking up every morning with a new and improved brain,

ready to face the challenges ahead.

English

https://youtu.be/gedoSfZvBgE